For Every Business Owner or Entrepreneur, you need this guide, 8 smart ways to get your business noticed in 2025, With a lot of businesses fighting for attention everyday you need to be strategic, purposeful to effectively ensure your business is noticed by your targeted customers.

In Today’s guide, you’ll discover 8 smart ways to get your business noticed in 2025, irrespective of if you are launching a new product, promoting a service, or trying to grow your audience.

8 Smart Ways To Get Your Business Noticed

1. User-Generated Content (UGC)

content videos, reviews, photos, or testimonials created by actual users, customers, not your brand. It is considered UGC. It’s like free advertising promotion  that your current and potential customers create for you by encouraging  them to use your product or service in videos, testimonials, or ‘unboxing’ clips. Turn your customer into your best marketer. User -Generated Contents  boost  and build trust as well as increasing engagement at zero cost. A customer showing off your product on Instagram or TikTok with a brief tutorial using your product is an example of user-generated content (UGC).

2. Use WhatsApp Status as a Marketing Channel

WhatsApp is a powerful and easy-to-use business marketing tool. WhatsApp status is more than just a place to post updates; it is used to build anticipation and keep your audience engaged every day. Make use of the 24-hour countdown announcement for  ‘flash sales’ or offer a limited sales time; this naturally encourages people to act quickly. Tease the new arrival with a bold image  or a brief clip that sparks curiosity and excitement before the full launch. Don’t wait for people to show up; use status for reminder  on ‘live updates’ and real-time highlights to keep them connected throughout the process if you are hosting an event.

3. Start a Bold Guerrilla Marketing Campaign

Think outside the box if you want your company to stand out and be remembered. Guerrilla marketing involves using surprising moves to gain attention. Imagine making a big impression with a street guerrilla piece of art that reflects your brand personality  with your  product or  something temporary and eye  catching  rooted in your  community with permission. Make giveaway that feels more like an experience than just a prize. you can ask your audience to ‘name our next scent’ for a perfume line investment campaign. Also, encourage genuine connection with potential customer and influencers while you are at it. Don’t forget about  personalized outreach  that command quite a bit of power with the help of a  thoughtful message, handwritten notes, or heartfelt curated gifts.

4. Use local influencers

Partner with creators who represent your audience’s lifestyle, not just by looks, but can also project your brand out there. Stay away from big influencers, yet build a local love by working together with other businesses for cross promotion  or make deals with micro- and nano-influencers (1k-10k followers)  who have higher engagement, particularly in tight-knit communities. Sponsor creative events to get involved in communities, not forgetting your local hero spotlight to bring attention to your neighborhood, such as a devoted customer or other small business, as marketing driven by connection is mostly remembered by people.

5. Create a Signature Brand Story Video

One of the most helpful ways to get people to notice your business is through a “signature brand video.” In a simple and short format, it  that passes on the importance of your brand, who you are, what you offer, and why it is important, Show real people behind the brand. emphasize your mission, and address the requirements or aspirations of your ideal customer. Make use of images, music, and a tone in line with your brand personality. Keep it authentic and real, short (under two minutes), and optimized for Instagram, YouTube, and your website. A well-made brand video not only gets people’s attention, but it also builds trust and makes an impression that lasts.

 6. Build a Free Resource or Toolkit

low-cost way to get your business noticed. Creating   a free resource or toolkit is smart one; it should solve a real problem. Whether it’s a guide, checklist, template, or mini-course, it helps position your brand as helpful, credible, and worth remembering. Make it easy to access (like a simple email opt-in),  This “value-first” approach builds trust and draws in potential customers without selling. Promote it across your platforms, and ensure it’s well-designed and genuinely useful. In the end, a great free resource acts as both a lead magnet and a trust builder, bringing people in and giving them a reason to stay.

7. Build a Referral Reward System

Customers  and audiences who refer a friend or customer to your company are rewarded with discounts, free products, exclusive perks, or even cash.  In a referral reward system Defining  reward in such a way that it is both motivating and long-lasting for your company.  Avoid long procedures. Use a straightforward referral link, code, or form to make it simple. Make it known everywhere: on your website, on your email list, in your WhatsApp status, and on social media. Track and thank Give a public shout-out or bonus reward to top referrers to increase excitement. Recognize each successful referral and promptly distribute the reward.

 8. Design Unique Packaging

In a world where first impressions count, eye-catching packaging can make your business stand out and stick with customers. Unique packaging does more than just protect your product. Using  colors, fonts, and textures that reflect your style (minimalist, playful, bold, etc.) to give your brand personality. Design for the “unboxing moment” and make it worthy of Instagram.  Add a personal touch by including handwritten notes, personalized tags, QR codes that link to discounts or thank-you videos, or both. Use eco-friendly materials, reusable containers, or unusual shapes—literally think outside the box Balance practicality with creativity; make it usable yet exciting to open. Be creative and purposeful

Also Read : 11 Creative Side Hustles From Home for Nigerians

Conclusion

The best creative ways to get your business  visible aren’t just about being loud— It requires a boundless imagination and a genuine desire to connect with your audience on a deeper level; they’re about being real, relatable, and remarkable. focusing on experiences and sharing your authentic story, you won’t just get noticed; you’ll become unforgettable unshakeable

What unique approach will you try first? Share your ideas in the comments below!